Qualitative Research Methods
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Overview
Subject area
COM
Catalog Number
9640
Course Title
Qualitative Research Methods
Department(s)
Description
Students in this course will learn about qualitative research methods commonly employed in corporate communication research, with special attention paid to question construction, interviewing, focus groups and ethnographic investigation. At the completion of this course, students will be prepared to employ qualitative research methods to address research problems in the corporate setting.
Typically Offered
Fall, Spring, Summer
Academic Career
Graduate
Liberal Arts
Yes
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Lecture
Hours
3